_{Read Time: 4.8 Minutes}

Howdy, Art Friend 😎

Zero clue how to land clients?

Well if you want to enter the crazy world of clients and commissions, you will need to get familiar with how to sell.

After closing hundreds of jobs and clients, I can confidently say there’s a simple process you can follow to maximize you're success.

The following 7 stages are a reliable formula for turning someone into a potential client. You can use it for selling anything, but I'll pretend I'm selling OC commissions (cuz I know a lot of you want to do that)

Note: This is just a brief intro to get you familiar. Each of these stages is a world unto itself!

Make sure you're talking to the right person.

Can you help this person get what they want? Ideally you have an idea of this before the conversation begins.

Either you go and find people who might benefit from your service to contact (usually a DM), or they will contact you first (if you advertise that you do commissions).

Qualifying is important to make sure you aren't talking to someone who has 0 interest in your service or product.

OC Commission Example:

Say hi, chat, and look for common ground.

Your goal right now is to find common ground while further qualifying that they are relevant to your service. Keep it casual. Don’t rush. You’re trying to make a friend (legit) right now - not a sale.

Chatting and making friends is a skill like anything else - don't be hard on yourself if it's hard at first. We do this because people prefer to buy from people they are friendly with. Small talk isn't stupid. It's how you start building trust.

Don't overthink it. Just ask friendly questions. And DON'T LIE ABOUT ANYTHING!!!

Genuine and real statements only. Don't compliment them on something you don't actually like. Don't lie about common ground. That's what psychos do.

And this is a psycho-free zone, k?

Once you get good you can build rapport and test their interest at the same time - choosing casual questions that are adjacent (or a smooth lead in) to your service.

OC Commission Examples:

Tip: Always end whatever you say with a question to keep the convo moving.

At some point start asking questions that strategically lead towards your service - and their needs and problems that are relevant to the service you offer.

Try to use intentional questions to guide the conversation. If you ask the right questions you can get them to do your presentation to you.

If you messaged them, your goal is to see if they have any interest in the kind of service you provide. You want to find out if you can help them get what they want. Are you selling commissions? Ask about their OCs and other commissions they've gotten (if you're selling commissions)

Stay flexible. As you talk about work and life it's very likely you'll naturally bump into a lead-in to talk about your service.

As you ask questions, start designing the art with them - as if you already have the job. This will create desire in them, and a sense of investment in the character, before you even talk about money.

BTW if they messaged you first, you can straight-up ask if they're looking for commissions/your service.

OC Commission Example:

If it turns out they have a need you can help them with, show them your solution.

If they say yes, tell them about your service and the specifics of it.

If they messaged you (meaning they are already kinda pre-sold) you can just send them a sales document with all the specifics of your service (things like prices, options, how you deliver the service, etc.) - only if they message you first though cuz sales docs can feel a little sterile.

I suggest having two product options. One that's your "standard product" and one that's more expensive but a better deal over. People like options. Think option A is $100 for your product and option B is $175 for 2 of your product. Option B being more expensive makes option A look better to budget minded customers. Option B being a better deal appeals to those who have more money, but want to save it.

After giving a quick outline of your service, ask them "do you have any questions?"

OC Commission Example:

Now they'll ask you questions, and you move into handling their concerns.

Here's some objections:

Overtime this will become very simple as people will often raise the same objections - you'll become very familiar with putting people at ease.

Once they're out of questions, move to close.

Tip: Don't lower your price. It devalues your service. Always add more to try and sell them.

Commission Example:

The moment of truth.

Reiterate your offer succinctly one more time and ask if it's fair.

Now they say yes or no.

Either way, congrats.

That's the sales process.

OC Commission Example:

After you deliver the work you should ask if they want more work OR if they know someone who might enjoy the service.

It’s that simple. If they want to do it again, easy. If they have a friend, get the contact info and go do the sales process with them.

!!! And remember to ask for a testimonial !!!

Whoever asks the most questions wins the sales game. And asking the right questions is how you find your yes.

Remember. Don’t pressure anyone. Your goal is to find people who already want what you sell but didn't know it before said hi - not manipulation and coercion. K?

✌ Good vibes only ✌

Eternal Peace and Love,
Brosatsu